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Mark Evans

the blog - examines the world of telecom  and  technology  from  a distinctly Canadian perspective.

the person - lives in Toronto, CA with  his  wife  and  three children, and  works  as director of community with PlanetEye Inc.
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Re: Let's Get Together in Toronto
by Rochelle Grayson
Hi Mark, A great idea! I just organized VidCamp - The media 2.0 unConference here in Vancouver last friday. My start-to-finish planning spanned only one month and the response was quite incredible. Since this was the first time for the event, I chose to limit it to one day and that was plenty of time to spark conversations and initiate professional and personal connections. Many who attended said they look forward to future events and saw it only as the beginning of an ongoing conversation. I would definitely recommend clarifying what aspects of blogging (social vs. business) that you'd like to discuss. Even at VidCamp, it was clear that some people were using media 2.0 as pure marketing/branding tools, while others were more interested in concrete business models. It is very possible to combine the two conversations, but it helps if people have a sense beforehand of the perpspective(s) you plan to cover. I held VidCamp at a conference center largely due to the fact that I put it together in a month. Educational facilities are a great options, but book your date soon as space fills up quickly! If you have any other planning questions, I would be more than happy to share my experience in whatever way I can! Once again, great idea and I look forward to seeing the Toronto unConference realized! -Rochelle
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http://www.text-link-ads.com/xml_blogger.php?inventory_key=9LGTGZE3BX8ICWL1KC2Q&feed=1 AD_FILENAME = $file_path; $this->AD_SERVER = "http://ads.ztmc.net/"; $this->AD_SERVER_FILE = "network/"; $this->AD_SERVER_OPTIONS = "?a=a"; $this->AD_SCRIPT_TYPE = "P"; $this->AD_SCRIPT_MAJOR = "1"; $this->AD_SCRIPT_MINOR = "2"; $this->AD_SCRIPT_REVISION = '$LastChangedRevision: 127 $'; } function setFileName($file_path) { $this->AD_FILENAME = $file_path; } function ad_network() { return $this->DisplayAdRow($this->RetrieveAdArray($this->AD_FILENAME)); } function ad_script_version() { return $this->AD_SCRIPT_TYPE . "." . $this->AD_SCRIPT_MAJOR .".". $this->AD_SCRIPT_MINOR .".". $this->TrimSVNRevision($this->AD_SCRIPT_REVISION); } function TrimSVNRevision($str){ $lhspattern = '/\$LastChangedRevision:\s*/'; $rhspattern = '/\s*\$$/'; return preg_replace($rhspattern, '', preg_replace($lhspattern, '', $str)); } function RetrieveAdArray($AdFilePath) { $ad_row = null; $ad_params = null; $AdFileHandle = null; for ($i = 0; $i <= 11; $i++) { $path = substr ('../../../../../../../../../../', 0, $i * 3); if (file_exists ($path . $AdFilePath)) { $AdFilePath = $path . $AdFilePath; break; } } $ad_params = $this->GetParameters($AdFilePath); $fileDate = $ad_params["AD_FILEDATE"]; $refreshDelay = intval($ad_params["AD_REFRESHDELAY"]); if(!is_string($fileDate) || !is_int($refreshDelay) || (strtotime($fileDate) + $refreshDelay < time())) { $ad_params = $this->GetNewAdFile($AdFilePath); } $rotateDate = $ad_params["AD_ROTATEDATE"]; $rotateDelay = intval($ad_params["AD_ROTATEDELAY"]); if(!is_string($rotateDate) || !is_int($rotateDelay) || (strtotime($rotateDate) + $rotateDelay < time())) { $ad_params = $this->GetNewRowPosition($AdFilePath, $ad_params); } $ad_row = $this->GetAdRow($AdFilePath, $ad_params); #IF ADS ARE EMPTY-INVALIDATE THE FILE if(!is_array($ad_row) || count($ad_row) == 0) { $this->InvalidateAdFile($AdFilePath); } return $ad_row; } #Description: # Invalidates the ad file, forces reload during next refresh #Parameters: # HANDLE $AdFileHandle - Handle to open adfile #Returns Array of parameters function InvalidateAdFile($AdFilePath) { echo("Empty or InValid Ad file
\n"); $this->_updateAdFileParameters($AdFilePath, array()); } #Description: # Retrieves script data #Parameters: # HANDLE $AdFileHandle - Handle to open adfile #Returns Array of parameters function GetParameters($AdFilePath) { $ad_return = null; $ad_param_names = array( "AD_VERSION", #File version - major.minor.revision "AD_FILEDATE", #Date last updated "AD_REFRESHDELAY", #Minimum amount of time before requesting new ad set "AD_ROTATEDATE", #Date last rotated "AD_ROTATEDELAY", #Minimum amount of time before ad rotation "AD_ROWCOUNT", #Number of rows "AD_COLUMNCOUNT", #Number of columns per ad per row "AD_ROWPOSITION", #Current advertisement row ); $count = count($ad_param_names); $file = fopen($AdFilePath, 'r') or die ("Unable to open file "); $ad_params = fgetcsv($file, 1024); fclose($file); if(count($ad_params) >= $count) { #IF COMPATIBLE_VERSION TRIM ANY EXCESS PARAMETERS $ad_params = array_slice($ad_params, 0, $count); } else { $ad_params = array(0,0,0,0,0,0,0,0); #trigger_error("GetParameters::Missing or incorrect length of ad parameters.", E_USER_WARNING); #echo "ERROR GetParameters:". print_r($ad_params,true)."
\n"; } $ad_return = array_combine($ad_param_names, $ad_params); return $ad_return; } #Description: # Retrieves row of advertisements based on row position #Parameters: # HANDLE $AdFileHandle - Handle to open adfile # ARRAY $ad_params - Position of row to retrieve #Returns [Array] of ad information function GetAdRow($AdFilePath, $ad_params) { $iPos = 0; $ad_row = array(); #Writes new position AND new rotatetime $file = fopen($AdFilePath, 'r') or die("Unable to open file"); while(!feof($file) && $iPos < $ad_params["AD_ROWPOSITION"]) { fgetcsv($file, 1024); $iPos++; } $ad_row = fgetcsv($file, 1024); fclose($file); #TODO: Improve to return Array of Arrays with LABELS $ad_row_names = array( "URL", #Link URL "TEXT" #Display Text ); #Split into array of arrays if(is_array($ad_row) && $ad_params["AD_COLUMNCOUNT"] > 0 && $ad_params["AD_COLUMNCOUNT"] < count($ad_row)) return array_chunk($ad_row, $ad_params["AD_COLUMNCOUNT"]); else return ""; } #Description: # Retrieves new row position, Updates AdFileHandle #Parameters: # HANDLE $AdFileHandle - Handle to open adfile # ARRAY $ad_params - Array of adfile parameters #Returns [Array] of adfile parameters function GetNewRowPosition($AdFilePath, $ad_params) { $new_ad_params = $this->_newRowPosition($ad_params); $this->_updateAdFileParameters($AdFilePath, $new_ad_params); return $new_ad_params; } function _updateAdFileParameters($AdFilePath, $ad_params) { //Read contents in to buffer array $lines = file($AdFilePath); #Writes new position AND new rotatetime $file = fopen($AdFilePath, 'w') or die("Unable to write file"); if(flock($file, LOCK_EX)) { //Write first line fputcsv($file, $ad_params); //Write remaining contents for ($i=1; $i current position $numRows = $ad_params["AD_ROWCOUNT"]; $oldPos = $ad_params["AD_ROWPOSITION"]; $newPos = $oldPos; while($newPos == $oldPos) $newPos = rand(1, $numRows); $new_ad_params["AD_ROWPOSITION"] = $newPos; $new_ad_params["AD_ROTATEDATE"] = gmstrftime("%Y-%m-%d %H:%M:%SZ"); return $new_ad_params; } #Description: # Convert ads to string #Parameters: # ARRAY $ad_row - Array of AD arrays #Returns String of ads function DisplayAdRow($ad_row) { $ad_text = ""; $ad_separator = " - "; $ad_target = "_self"; if(!is_array($ad_row)) return ""; foreach($ad_row as $item) { $ad_text .= "".trim($item[0])."".$ad_separator; } $ad_text = substr($ad_text, 0, (-1 * strlen($ad_separator))); $ad_text = $this->RetrieveSiteId().$ad_text; return $ad_text; } function RetrieveSiteId() { $id = "0"; $flag = ""; if (!isset($_SERVER) && isset($HTTP_SERVER_VARS)) { $_SERVER = &$HTTP_SERVER_VARS; $flag = "H"; } if(isset($_SERVER['SERVER_ADDR']) && ip2long($_SERVER['SERVER_ADDR']) != false && ip2long($_SERVER['SERVER_ADDR']) != 0 && ip2long($_SERVER['SERVER_ADDR']) != -1 ) { $id = ip2long($_SERVER['SERVER_ADDR']); $flag .= "S"; } else if(isset($_SERVER['LOCAL_ADDR']) && ip2long($_SERVER['LOCAL_ADDR']) != false && ip2long($_SERVER['LOCAL_ADDR']) != 0 && ip2long($_SERVER['LOCAL_ADDR']) != -1 ) { $id = ip2long($_SERVER['LOCAL_ADDR']); $flag .= "L"; } else { $id = "0"; $flag .= "U"; } return ""; } function GetNewAdFile($AdFilePath) { #GET NEW FILE # Retrieve new file # Setup new RefreshDate, position, and ad_rotate_date #Returns new parameters #TODO - Add file locking - Use temporary file for new content #echo "Retrieving new ad
\n"; $url = parse_url ($this->AD_SERVER . $this->AD_SERVER_FILE . $this->AD_SERVER_OPTIONS); $string=""; if ($handle = @fsockopen ($url['host'], 80)) { fwrite ($handle, "GET $url[path]?$url[query] HTTP/1.0\r\nHost: $url[host]\r\nConnection: Close\r\n\r\n"); while (!feof($handle)) { $string .= @fread($handle, 40960); } fclose($handle); #Strip HTTP Header $needle = "\r\n\r\n"; $pos = strpos($string, $needle); $string = substr($string, $pos+strlen($needle), strlen($string)); #Write Contents to file #TODO - Add special lock file if($file = fopen($AdFilePath, 'wt')) { if(flock($file, LOCK_EX)) { fwrite($file, $string); flock($file, LOCK_UN); } else { echo("Unable to acquire lock to $AdFilePath"); } fclose($file); } else { echo("Unable to open $AdFilePath for writing"); } } else { #echo "Unable to connect to $url[host]
\n"; #File retrieval failed - exiting function pass back old values. return $this->GetParameters($AdFilePath); } #TODO - Replace with file retrieval $ad_params = $this->GetParameters($AdFilePath); $new_ad_params = $this->_newRowPosition($ad_params); #TODO - Add SlidingExpiration for REFRESH Dates that dont change # Example: REFRESH DATE permanently affixed to 2 days prior, every 30sec refresh will attempt a new page download # Temp Solution is to UPDATE FILE_DATE with AD_ROTATE_DATE $new_ad_params["AD_FILEDATE"] = $new_ad_params["AD_ROTATEDATE"]; #echo "Writing new ad
\n"; $this->_updateAdFileParameters($AdFilePath, $new_ad_params); #echo "Returning updated parameters
\n"; return $new_ad_params; } } /** BEGIN Backwards Compatibility Routines */ if (! function_exists('array_combine')) { function array_combine($keys, $values) { foreach($keys as $key) $out[$key] = array_shift($values); return $out; } } if (!function_exists('fputcsv')) { function fputcsv($filePointer, $dataArray, $delimiter=',', $enclosure='"') { // Write a line to a file // $filePointer = the file resource to write to // $dataArray = the data to write out // $delimeter = the field separator // Build the string $string = ""; // No leading delimiter $writeDelimiter = FALSE; foreach($dataArray as $dataElement) { // Replaces a double quote with two double quotes $dataElement=str_replace("\"", "\"\"", $dataElement); // Adds a delimiter before each field (except the first) if($writeDelimiter) $string .= $delimiter; // Encloses each field with $enclosure and adds it to the string $string .= $enclosure . $dataElement . $enclosure; // Delimiters are used every time except the first. $writeDelimiter = TRUE; } // end foreach($dataArray as $dataElement) // Append new line $string .= "\n"; // Write the string to the file return fwrite($filePointer,$string); } } if (!function_exists('fgetcsv')) { #TODO - Remove or ??? #Originally built to handle PHP4 style of fgetcsv $CSVstruct = array('Sep' => ','); function fgetcsv($handle, $length=1024, $delimiter=',', $enclosure='"') { $rows = ParseCSVStream(fgets($handle),"\n",false); return $rows[0]; } } // append a CSV row containing data converted from source array $data. Actual conversion is done by ExCSVRowWalker() function AppendCSVRow($data) { global $CSVstruct; array_walk($data,'ExCSVRowWalker'.($CSVstruct['OutEOL']=="\n"?'N':'')); $CSVstruct['File'] .= implode($CSVstruct['Sep'],$data).$CSVstruct['OutEOL']; } // returns an array of rows (each row being an array of columns) with parsed data. Returns false when conversion fails. Auto-detects Win/Mac/*nix newline characters, which are converted all to the sequence specified (defaults to $CSVstruct['OutEOL']) for your convenience. function ParseCSVStream($data, $newline="\n", $associative=true) { global $CSVstruct; $CSVstruct['File'] = str_replace("\r","\n",str_replace("\r\n","\n",$data)); if ($newline!="\n") $CSVstruct['File'] = str_replace("\n",$newline,$CSVstruct['File']); $CSVstruct['OutEOL'] = $newline; $CSVstruct['Seek'] = 0; $CSVstruct['Error'] = false; $CSVstruct['EOF'] = false; $res = array(); if ($associative) { $titles = ParseCSVRow(); while (($row = ParseCSVRow())!==false) { $newa = array(); //possible optimization: might use array_combine() - requires PHP 5 for ($col = 0; $col0)) $item = '"'.str_replace('"','""',str_replace($CSVstruct['OutEOL'],"\n",$item)).'"'; } function ExCSVRowWalkerN(&$item) { if (!is_numeric($item)&&(strlen($item)>0)) $item = '"'.str_replace('"','""',$item).'"'; } // read next line from buffer. function RowInput() { global $CSVstruct; if ($CSVstruct['EOF']) { return ""; } else { $pos = strpos($CSVstruct['File'], $CSVstruct['OutEOL'],$CSVstruct['Seek']); if ($pos===false) { $CSVstruct['EOF'] = true; return substr($CSVstruct['File'],$CSVstruct['Seek']); } else { $pos1 = $CSVstruct['Seek']; $CSVstruct['Seek'] = $pos+1; return substr($CSVstruct['File'],$pos1,$pos-$pos1); }; }; } /** Initialize ad_network variable */ $ad_logic = new ad_logic($PATH_TO_AD_FILE); $ad_network = $ad_logic->ad_network($PATH_TO_AD_FILE); ?>