What a week for Google: the launch of the quickly-dissed Google Page Creator, rumours of a new voice-mail serivce and new e-commerce features on Google Base. Come on, Google, let's stop fooling around. If you're truly serious about making a splash in the Web-based applications world, it's time to unveil the Google browser. With more being done online, the browser has become the most important tool for a growing number of Web users. It's the new "OS" for Web 2.0 so it is puzzling why Google has embraced Mozilla and unleashed a few hundred PhDs on the GBrowser. Sure, Google supports Firefox with a few dedicated employees and a financial relationship that gives Mozilla millions of dollars of revenue but it's peanuts for Google. By launching a GBrowser could would have a centerpiece to feature and promote its growing portfolio of services - imagine a toolbar featuring tabs for Blogger, Picasa, Froogle, desktop, blog and regular search, GMail, Google Base, Google Pages, News and Google Earth. Consider this to be the ultimate Web Suite - a one-stop destination for doing pretty much anything you want to do online (it would be even more interesting with the launch of an online Office suite). The puzzling part is why Google has jumped into the browser market yet. If Flock can try to develop the Web 2.0 browser with a couple million dollars of VC and a few employees, Google should be working on the IE-killer rather than launching disappointing, slow-to-market services that offer little in the way of innovation and seem to be abandoned as soon as they unveiled.

Ads by AdGenta.com