If you've ever wondered about how to get some love from TechCrunch, here's how (it's a video featuring Guy Kawasaki having a"fireside chat" with Michael Arrington). It's really yet another sign Arrington is the Web 2.0 man of the moment (even the Wall St. Journal wigged into this reality recently). Of course, you have to ask how much of an impact getting profiled on TechCrunch really provides - other than having your servers being hammered for a few days. Tags: , ,