In what may be a first for Google, the company has decided to shut down one of its sideshows/experiments - Google Answers - after more than four years. Is this a new strategic direction for Google and/or a sign of the times that some projects should die a quiet death if they're not working well? If this is Google's new approach, you wonder how long it will be before Okrut and Froogle are pushed out of the portfolio. Who knows, maybe this move suggests Google will be more pragmatic about rolling out new services rather than slapping stuff on the wall and seeing if it sticks. While Google gets points for experimenting with all kinds of different things, its less-than-stellar success into new markets (Google Spreadsheets, anyone?) has arguably damaged its reputation as an innovator more than it has produced tangible benefits. Update: Rex Hammock has a theory why Google Answers failed: Wikipedia.
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Comments
Re: Goodbye, Google Answers
by
Sean
on Wed 29 Nov 2006 10:31 AM EST | Profile | Permanent Link
Interesting that you should post about this, as I was just looking at the Google Labs page yesterday. While I can understand the need to let a company's embedded creativity loose, one has to ask how many resources are being committed to unworthy pet projects. Examples from Google Labs include Google Suggest (interesting, but a somewhat annoying user experience) and Google Sets (some have noted its usefulness for generating keywords, but the quality of a few tests provided marginal results). While I'm at it, you might as well throw in Google Ride Finder, Google Transit and Google Mars.
Maybe I'm wrong and this will all come together in one giant "Aha!" moment. So far, all this seems like spaghetti thrown at the wall. Re: Re: Goodbye, Google Answers
by
Mark Evans
on Wed 29 Nov 2006 12:58 PM EST | Profile | Permanent Link
i think a lot of people are waiting for the "big aha" moment.
Re: Re: Goodbye, Google Answers
by
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on Thu 14 Dec 2006 09:10 AM EST | Permanent Link
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by
Mathew
on Wed 29 Nov 2006 01:48 PM EST | Profile | Permanent Link
Rex has a good point, but as I asked him in his comments, if Wikipedia is the reason Google Answers didn't work, then why is Yahoo Answers doing so well?
Re: Re: Goodbye, Google Answers
by
Anonymous
on Thu 30 Nov 2006 05:27 PM EST | Permanent Link
Its pretty simple really... people rather go to a website that answers questions for free and may get you the right answer 80% of the time (despite the difficulty of the question) than go to a website to pay for answers that may be 90 or 95% correct.
As an avid Yahoo answers user, I rather throw out a question for free and see what comes back in the way of answers. Yahoo's problem is that they are losing quality of answers as time continues. If they can handle that issue, it will continue to grow. Re: Goodbye, Google Answers
by
bysturyu
on Wed 08 Aug 2007 11:29 AM EDT | Profile | Permanent Link
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