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RIM's 7100T - Reality Starts to Hit Home
by
Mark Evans
on Wed 15 Sep 2004 07:44 AM EDT | Permanent Link
In the wake of the rave reviews for Research in Motion's new 7100T wireless device, some sober thought is being given about its potential impact with consumers. The 7100T is RIM's boldest move to produce more of a telephone-like product, and a real move away from its e-mail-centric Blackberry product. The tech world is excited about the size and shape of the 7100T and - most important - its consumer-friendly US$200 price tag. That said, analysts are now pointing at the 7100T's weaknesses. In particular, there are issues about user frustration with RIM's innovative keyboard, which uses predictive technology to help create words. UBS analyst Michael Urlocker is also concerned about the lack of a digital camera and a flip phone feature, and the relatively short battery life. Granted, this is RIM's first crack at making a telephone, and it's an impressive first move. You would expect a smart company like RIM to address many of the analysts' concerns with its next-generation product.
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