According to new Ipsos Insight study, the global online population climbed just 5% in 2005, compared with a 20% jump in 2004 - while expections for 2006 are, at best, modest. While some markets are still seeing robust growth, Ipsos believes adoption in Canada and the U.S. (72% and 71% regular usage respectively) may have plateaued. For high-speed service providers in North America, the Ipsos report suggests they need to migrate dial-up users, convince non-Internet users to venture into cyberspace and/or drive more sales of value-added services such as anti-virus and anti-spam. At the same time, it may provide the anti-net neutrality forces with more ammunition they need other sources of revenue such as downstream tollgates to remain viable if the number of subscribers isn't expected to climb.
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Internet Adoption Losing Steam
by
Mark Evans
on Wed 29 Mar 2006 11:34 AM EST | Permanent Link
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