With Rogers finally entering the telephone market, I thought it would be a good time to offer a snapshot of pricing details for the major VOIP service providers. I'll start by using Bell Canada's traditional local telephone service as a pricing benchmark:
- Bell charges $20 to $28 a month for basic local service. For call-answer, call-display and call-waiting, the total cost rises to $41 to $49, not including LD. A six-feature package is $24.95.

Cablecos (prices vary depending on bundle discounts)
- Rogers: $29.95 (one feature) to $41.95 (six features); 15% discount if you have other Rogers services
- Shaw: $55 a month (multi-features, unlimited North American LD)
- Cogeco: $39.99 to $44.99 a month (multi-features; unlimited North American LD)
- Videotron: $22.95 to $28.95 (multi-features, no LD); $2.95 for 100 minutes of North American LD

Others
- Vonage: $34.99 (multi-features and province-wide LD); $39.99 (multi-features, North American LD)
- Primus: $19.95 (multi-features, no LD); $29.95 (multi-features; unlimited North American LD)
- AOL Canada: $19.95 (multi-features, 60 minutes of LD); $39.95 (multi-features, 1000 minutes North American LD)
- Bell Digital Voice: $45 (multi-features, unlimited North American LD); $38 (multi-features, Can. LD 5¢ /minute, U.S. LD 7¢ );
- BabyTel: $29.95 (multi-features, unlimited North American LD)
- Sprint Canada: $19.95 ($4 for the first calling feature, $2 for each additonal calling feature; no LD)
- SpectraVoice: $14.95 to $39.95 (premium plans includes unlimited North American LD)

So what's the best deal in Canada for VOIP? Probably Primus' TalkBroadBand plan at $29.95 a month given it's feature-rich and you can purchase other services from Primus such as high-speed Internet access. A step up in the mobile VOIP market is Vonage at $34.99 to $39.99 a month. As far as the cablecos, Videotron is stll far and away the pricing leader as it aggressively drives to take market share from Bell in Quebec. The other cablecos have made life much easier for ILEC rivals with prices that analysts call "disciplined" and I'd describe as pragmatic or conservative.